About Univision Foods:
Univision Foods is one of India’s fastest-growing FMCG companies. The company is revolutionizing the packaged food sector with its dedication to quality, innovation, and client centric approach. The business has rapidly established itself in the competitive Indian market. The company has a very strong distribution network and an expanding product line. Retail leaders like Flipkart, Mother Dairy, Vishal Mega Mart, and a number of regional distributors are among Univision Foods’ strong customers. Their line of superior food products is quickly becoming well-known, which aids in their ability to reach both urban and rural customers.
The Problem:
Previously, Univision Foods had a number of difficulties with their internet platform in spite of their expanding retail presence. Number of problems impacted their website’s legitimacy and performance. Problems included grammatical and spelling mistakes, uneven formatting, broken and duplicate links, and a lack of SEO optimization. These issues had a detrimental effect on the website’s search engine visibility in addition to impairing user experience. As a result, prospective clients and partners frequently had trouble navigating the website. These problems presented a significant threat to the company’s growth and standing in the online marketplace. Now, having a strong online presence is just as important as expanding physically.
The Solution:
The Univision Foods website was completely redesigned both technically and in terms of content by MagicWords. To find broken links, duplicate content, and formatting errors, our team started with a comprehensive website audit. After that, we rectified all technical issues, reorganized internal links to improve navigation, and made sure the user experience ran smoothly. While our content team rebuilt and optimized the current text using high-performing SEO keywords specific to the FMCG industry, our editors fixed all spelling and grammar mistakes. In addition, we enhanced page names, inserted meta tags, and matched the tone and language of the brand throughout all written content. We made sure that every product description, blog, and landing page conveyed value and clarity while keeping the user experience and search engine visibility in mind. Because of this, the website not only appeared more polished and interesting, but it also performed better in search engine rankings. This helped Univision Foods draw in more online visitors and more successfully convert leads.
Conclusion:
MagicWords significantly improved Univision Foods’ online visibility. We assisted the brand in increasing its online visibility and trust by turning their shoddy website into a polished, SEO-rich, and smooth platform. In line with its expanding reputation in the FMCG sector, Univision Foods is becoming more powerful in the digital sphere.
MagicWords successfully addressed Univision Foods’ digital difficulties. Even though the FMCG brand was expanding quickly, their website had problems with spelling and language, inconsistent formatting, broken and duplicate links, and poor SEO optimization, all of which had an impact on search engine visibility and user experience. Our knowledgeable staff carried out a comprehensive website assessment, fixed any technical issues, added industry-specific SEO keywords to the text, and made sure that all of the pages used language that was consistent with the brand. The end result was a smooth, interesting, and effective website that increased lead conversion in addition to traffic. We at MagicWords can assist you in transforming your website into a polished, SEO-rich platform that reflects the value of your brand and produces results if it has comparable problems. Contact us at Magicwords.in to get started.